In this powerful episode of The Indie Unplugged, hosts B. Vaughan and Brian Onrea sit down with legendary music industry consultant and Rap Coalition founder Wendy Day. Known for her fierce advocacy for independent artists, Wendy breaks down the true financial cost of launching a successful music career, offering unfiltered insights into marketing, building a fanbase, and securing investor support. She emphasizes the importance of education and strategic planning, encouraging artists to treat their careers like businesses with clear goals and structured campaigns.
The conversation also takes a thoughtful turn as Wendy discusses the importance of cultural respect within hip-hop. She offers heartfelt advice to those outside the community who wish to engage with the genre, stressing the value of authenticity, passion, and historical awareness. Packed with real talk, industry knowledge, and actionable tips, this episode is a must-listen for anyone serious about building a sustainable career in music.
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