In this video, we'll delve into the world of music management and explore the different types of managers who play a crucial role in an artist's career.
Personal Manager: Personal managers are your trusted advisors, providing essential guidance and support in your day-to-day music career. From artists to songwriters, producers, and musicians, personal managers assist with every aspect of their musical journey. They have evolved beyond just securing record deals and publishing contracts, and now take a hands-on approach to help artists connect directly with fans and navigate their own music labels and merchandising ventures.
Business Manager: Distinct from personal managers, business managers are accountants or CPAs who handle the financial aspect of an artist's career. They are experts in managing income, expenses, and financial decisions related to the music industry. From filing taxes to overseeing royalties and handling payments to musicians and crew, business managers ensure the artist's financial success.
Road Manager: When artists hit the road for tours, road managers take charge of the logistics. They ensure that everything spelled out in the tour contract is fulfilled, from transportation and accommodation to venue arrangements and media obligations. Road managers also cater to personal needs, such as dietary preferences and other requirements.
Tour Manager: For larger tours, tour managers are essential. They oversee almost every aspect of the artist's life on the road, providing organizational, administrative, and on-site support throughout the tour. They may collaborate with several road managers on larger tours to coordinate logistics effectively.
Production Manager: Production managers are vital for major label artists and large-scale tours. They work closely with tour managers to ensure a flawless show production, including sound, lighting, video, and equipment. They handle publicity and coordinate touring and local venue crews.
Technical Manager: The technical manager is responsible for set design, construction, and control during performances. They work alongside production managers to determine the required technical equipment and offer expertise in choosing the best options. Technical managers are also the go-to persons for any technical issues during the show.
As an artist, understanding the roles of these music managers is crucial for building a successful and well-organized music career. Whether you're an independent artist or part of a major label tour, having the right managers by your side can make all the difference. Stay tuned to learn more about the fascinating world of music management!
The Six Types of Music Managers